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Giving Back

Giving Back At Pink Chicken, we spend our days thinking about mothers and daughters. What makes them happy? How can we help them express their style? What can we do to make their lives a little cheerier, a little easier, a little more colorful? We're so grateful for the community of loyal customers and devotees we've built over the years, and it makes us so happy to spot our prints and colors toddling down the street and in the photos people share. As a way of sharing that joy and expressing our gratitude, we do our best to give back to the community through charities that mean the most to us. Two organizations stand out as our favorites because of their commitment to helping mothers and children in need: Baby Buggy and Cookies for Kids Cancer.

Stacey is a "Friend of Baby Buggy," which means she plays an active role in supporting the organization, assisting with fund-raising events and spreading the word about their good work. At the end of each season, Pink Chicken donates excess inventory to Baby Buggy, which is then distributed, along with diapers, toiletries, other children's clothing and baby gear, to over 5,000 children across the country each month. These children are part of families that seek support from domestic violence shelters, anti-poverty programs, educational programs and refugee resettlement program. To learn more, check out

Each year, we host a bake sale at our Amagansett store to benefit Cookies for Kids Cancer (, an organization founded by Gretchen and Larry Witt to support pediatric cancer research. Our good friend Michelle Jassem helps us coordinate this annual event, and it's the perfect way to raise money, involve our kids, and help them learn that working hard for a cause you believe can feel (and taste) so great. Ten percent of the sales of Luna Leggings will be donated to Cookies this season.

For more opportunities to support causes near and dear to us, and special fundraising events throughout the year, look to our blog, 'Field Notes,' for updates.


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